Don't eat it
The ealier post about cereal and food styling has genereated some interesting traffic. One disclaimer: I'm never said I was a food stylist. I was the assisant at the photo studio. Don't want anyone getting the wrong idea. These are tricks I observed while working on various shots.
A couple more fun thoughts on food photography-
Never eat anything that's been used as a prop. If it looks moist and juicy, that's because it's had glycerin brushed on it. Turkeys are cooked just enough to be solid, then the skin is brushed with a mixture of Kitchen Bouqet and oil, which gives it a fake tan. Usually a heat gun or very high temp oven is used to add the final touches on the appearance of the skin.
You know this pizza shot:
Ever wonder how they get the cheese to create those gooey strips on the side of the slice that's being lifted up? Once the slice is held in place, strips of Mozzarella are placed on the side where they want. Grab your handy heat gun and melt those babies until they look delicious.
A couple more fun thoughts on food photography-
Never eat anything that's been used as a prop. If it looks moist and juicy, that's because it's had glycerin brushed on it. Turkeys are cooked just enough to be solid, then the skin is brushed with a mixture of Kitchen Bouqet and oil, which gives it a fake tan. Usually a heat gun or very high temp oven is used to add the final touches on the appearance of the skin.
You know this pizza shot:
Ever wonder how they get the cheese to create those gooey strips on the side of the slice that's being lifted up? Once the slice is held in place, strips of Mozzarella are placed on the side where they want. Grab your handy heat gun and melt those babies until they look delicious.
7 Comments:
This is real interesting to me. I remember hearing about how they take shots of the turkey before (kind of the same for hamburgers for fast food commercials, right?), but the rest of the stuff is new to me -- like how the cereal is prepared.
Anyway, thanks for sharing this info!
Great site. I'm trying to learn more about product photography, and it's wonderful getting an insider's scoop.
Do you happen to know which type of lens most pros use for food photography?
I have a canon system, and I'd like to shoot food photography a bit more, but the lenses I currently have don't seem to cut it. What's your recomendation?
Thanks!
Daniel
bellephotos@gmail.com
Keep up the good work!
Wow. Thought as much, but to have it confirmed is nice.
Are there any things which they _aren't_ allowed to "touch-up" because of advertisment laws?
The FTC is pretty lenient on shooters as long as they are shooting the actual product that's being advertised.
So a Cool Whip shot has to use real Cool Whip, but a shot of a Sara Lee apple pie with whipped cream can use the Barbasol idea.
One thing that was banned was using marbles in soup shots. We used to be able to fill a bowl of soup with clear marbles then our the soup over to make the chunks in the soup rise to the top and look more filling. Can't do that one anymore.
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